{"id":7677,"date":"2025-03-17T07:47:26","date_gmt":"2025-03-17T14:47:26","guid":{"rendered":"https:\/\/www.pegasusseniorliving.com\/creston-village\/?p=7677"},"modified":"2026-01-04T10:07:16","modified_gmt":"2026-01-04T17:07:16","slug":"ed-channels-inner-elvis","status":"publish","type":"post","link":"https:\/\/www.pegasusseniorliving.com\/creston-village\/blog\/2025\/03\/17\/ed-channels-inner-elvis\/","title":{"rendered":"Viva Creston Village! Executive Director Channels the King for Annual Concerts"},"content":{"rendered":"\t\t
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Executive Director Adam Bramwell is nowhere to be seen each Valentine\u2019s Day, when Elvis shows up to Creston Village to serenade the residents.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Creston Village Assisted Living & Memory Care<\/a> has its very own Elvis Presley, and he\u2019s alive, well, and rocking sideburns that would make the King proud. Each year for the past decade, Executive Director Adam Bramwell transforms into Elvis for the community\u2019s annual Valentine\u2019s Day concert, performing a 13-song set that included classics like \u201cJailhouse Rock\u201d and \u201cCan\u2019t Help Falling in Love\u201d plus the debut this year of an original tune, \u201cViva Creston Village\u201d.<\/p>

What started as a $29 Amazon costume and a rough around the edges performance ten years ago has become a beloved tradition. Bramwell, a music lover raised on classic rock, found a niche in the annual Elvis act. \u201cI\u2019ve never been talented enough to play in a band, so this lets me get whatever talent I\u2019ve got out of my system and have some fun doing so\u201d he said.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The concert is full of playful surprises. Known for his mustache, Bramwell shaves it off each year, leaving residents to joke that their Executive Director is \u201cout to dinner\u201d on Valentine\u2019s Day \u2014 while his wife, Laura, secretly joins the audience.<\/p>

During slow songs like \u201cLove Me Tender\u201d, he hands out roses to the women and shakes hands with the men. \u201cMany in the room shared slow dances to those classic songs with spouses who have passed,\u201d he said. \u201cThere\u2019s a reverence during those moments.\u201d<\/p>

After the main concert, Bramwell visits bed-bound residents for private performances. He sang \u201cLove Me Tender\u201d to a woman in hospice with her husband of 50+ years by her side. \u201cIt was one of the few happy moments in some really dark days,\u201d her daughter shared.<\/p>

Bramwell wasn\u2019t an Elvis fan before taking on the role, but he\u2019s grown to love the King\u2019s music. During a family vacation, he visited Graceland, bringing back souvenirs to the residents at Creston Village.<\/p>

He recently added a personal touch by re-tooling the tune of \u201cViva Las Vegas\u201d with new lyrics to create \u201cViva Creston Village\u201d. Though still a work in progress, the song was a hit. \u201cSinging without Elvis\u2019s voice backing me was outside my comfort zone,\u201d he said, \u201cbut the residents loved it and it will get better in years to come.\u201d<\/p>

For Bramwell, the concert is about bringing joy and connection to Creston Village. \u201cIt\u2019s my favorite day of the year,\u201d he said. \u201cSeeing the smiles and creating memories; that\u2019s what it\u2019s all about.\u201d<\/p>

Become a Part of the Creston Village Family!<\/h2>

You don\u2019t have to go far to find a truly unique, personalized senior living community. The team and residents at Creston Village are warm, inviting, and have created a caring environment for you or your loved one in Paso Robles, CA. But don\u2019t take our word for it \u2013 schedule a visit today<\/a>!<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Executive Director Adam Bramwell is nowhere to be seen each Valentine\u2019s Day, when Elvis shows up to Creston Village to serenade the residents. Creston Village Assisted Living & Memory Care has its very own Elvis Presley, and he\u2019s alive, well, and rocking sideburns that would make the King proud. Each year for the past decade, […]<\/p>\n","protected":false},"author":50,"featured_media":7693,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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